Meet Bill Glazer



Bill Glazer, the #1 most celebrated advisor to the retail industry.

Send me a copy of your free report "How to Simply & Easily Discover the Hidden Wealth Buried in Your Retail Business"

At Last—The nation’s most successful advisor to the retail industry reveals his little known business building secrets.

"How To Simply & Easily
Discover The Hidden Wealth
Buried In Your Retail Business!"

You Can See Everything For FREE... Just Read On!

Dear Fellow Retailer,

Here's what this is all about. My name is Bill Glazer. For the last 29 years, I’ve been hunting down… testing… and proving little-known ways to literally force any retail business to explode with new profit and more traffic.

I spent a fortune on experts, consultants, and cutting-edge marketing information. I made all the “rookie” mistakes, learned my lessons, fixed the problems and honed the stuff that worked to almost-frightening effectiveness.

And it's paid off, amazingly well. My marketing "bag of tricks" is now bursting with specific “no brainer” ways to automatically put your bottom line on steroids. It's an actual SYSTEM you can plug into your own Retail Business quickly, easily and without any real financial risk at all.

“From your materials, we had a DOUBLE DIGIT increase in December, coming off a double-digit increase the previous year.”

Lew Morton
Owner
Hilton Head, SC

It's all the advertising you’ll ever need, already blueprinted for you. All the promotions you’ll ever need to run already planned out. All the ways to find new customers, keep them, and even get back “lost” customers you’ll ever need. Everything necessary for the most effective ongoing marketing and advertising you could ever imagine.

And it’s simple to put this system to work for YOU!

I did it first with my own two retail stores in Baltimore. In fact, within 4-years they grew to become the two most successful and profitable menswear stores in all of Maryland…but in a second I’ll show you how nearly every other kind of retail business you can think of has also used this marketing system to get absolutely jaw-dropping results. Apparel, jewelry, furniture, gift shops, sporting goods, bicycle shops, outdoor stores, you name it.

“I would not want my competition to see this. Bill Glazer’s input just on direct mail TRIPLED our results.”

Peter Jacobson
Owner
South Plainfield, NJ

It doesn’t matter what your current situation is, either. This new system has been used to bring stores from the brink of bankruptcy to stunning profits, in just one exciting quarter. It works when the economy’s bad, when competition has gotten murderous, even when everything else has failed miserably already.

You’re going to enjoy hearing about this. Finally, you get to be “in” on the really good “insider” stuff that can change everything for you. Literally overnight. In fact, I can literally GUARANTEE you that if you act quickly NONE of the competition in your area are using my cutting edge tactics and secrets. You should be glad that this is new to your specific retail category instead of the same old ‘same old’ that everyone seems to copy from each other.

And guess what? If you’ll do me the honor of simply allowing me to PROVE all this to you... You Can See Everything For FREE, If You Choose!

Susan Johnson

"I have learned more from Bill Glazer's Marketing System than I ever expected. So many times I listened to the tapes or re-read the information and thought - WOW!! Thank you for helping me build my business more each month."

Susan Johnson
Bella Ladieswear
Winter Park, FL

There’s no catch, either. Just an honest offer from one business owner to another... based on pure confidence (which comes from my long experience with helping so many other business owners become wildly successful).

Heck, I’ll even make it worth your time to see what the fuss is all about.

Listen: If what I show you doesn’t immediately put you on the road to DOUBLING your profit by the end of the next full quarter…I Will Pay You $100.00... Just For Your Trouble!

Yes Bill, I want to learn

“How to Simply & Easily Discover the Hidden Wealth Buried in Your Retail Business!”

Send me a copy of your FREE Report that will explain your ENTIRE “No Risk” SYSTEM to me

You’ll ALSO receive two priceless BONUSES

PRICELESS BONUS #1: You’ll be invited to join and listen in with Bill Glazer on his next FREE Tele-Seminar entitled “How The Most Successful Independent Retailers Actually Use Specific Killer Marketing Tactics”

PRICELESS BONUS #2: A FREE article entitled: “How Outrageous Advertising Turns Ordinary Retail Stores into Super-Profitable Marketing Businesses”

“Your Thanksgiving promotion DOUBLED my sales from the previous year. Another one of your promotions increased my sales 51% over the same period last year. Overall, this year I had an increase 22% over last year. Thanks.”

Delaina Hammock
Owner
Frisco, TX

No strings attached. I’m just that confident this will work for you the same amazing, jaw-dropping way it’s worked for over 2,137 other retailers (in 37 different categories) who gave me the chance to prove it.

Let me be perfectly clear. I am not suggesting this system will work for your Retail Business... I am guaranteeing it will. With money from my own pocket.

What makes me so confident?

Well, despite the Big Box chains and “Category Killers” doing their best to crush my own retail stores, we KEPT all our customers… and INCREASED sales. (We consistently achieved sales 253% better than the national average for a store our size.)

I’m talking about…

Double-Digit Growth…Every Year!

And you want to know something really important? I’m working LESS than I ever did.That’s the reward for putting your business on this system. Less work, more customers, higher profit… and more time off.

No more struggling to come up with marketing ideas, no more guessing about what special event will or won’t work, no more painful waiting to see if anyone “bites” at your latest ad.

Because, from now on, you’re ONLY doing tested and proven marketing.

Now, I don’t much care what “the retail industry” thinks of me -- I’m a bit of a rebel who has always loved shaking things up -- but I have to admit I was honored when the Retail Advertising Conference in Chicago gave me their highest award in 2002. This honor is equivalent in retail as the Oscars are to movies and the Emmys to television.

Larry Rubin

"After reading and studying Bill Glazer's Marketing System, I began its implementation in January. The tapes and information are superb. The actual examples are great tools. "

"When our first promotion began on March 1st, (taken right from your System), it was a resounding, truly unbelievable success. It brought a 65% increase in sales against the same 17 days in March last year. Its momentum and residual value resulted in a 54% overall increase for the entire month of March. Actual suit sales increased 166% for the entire month, while dress shirt sales increased 85% and neckwear sales increased 52%."

"I give full credit for the overwhelming success of this promotion to both Bill Glazer and the creativity of the promotion itself..."

Larry Rubin
Specialty Clothing Company
Pittsburgh, PA

You gotta love it…So you know I’m for real…here are a couple of other honors I also racked up:

In 2000, the industry journal MR Magazine named me and my ‘Marketing System’ to the list of the “100 Top People, Places, and Things Impacting the Industry at the Millennium”… the equivalent of being named to People or Time Magazine’s list of the 100 most noteworthy or influential individuals.

In Maryland, where I operated my own retail stores, I was selected as one of the top two “Business People Of The Year.” Imagine that…they gave that award to of all things…a retailer.

Perhaps the shining jewel of my accomplishments was when Dan Kennedy, America’s top marketing Guru, recently said of me; “As you might imagine, given my extensive travels, speaking to over 200,000 businesspeople a year for ten consecutive years, I’ve seen the advertising and marketing of hundreds and hundreds of retailers and nobody, and I mean nobody has a handle on direct-response advertising and marketing for retail business like Bill does.”

Yes Bill, I want to learn

“How to Simply & Easily Discover the Hidden Wealth Buried in Your Retail Business!”

Send me a copy of your FREE Report that will explain your ENTIRE “No Risk” SYSTEM to me

You’ll ALSO receive two priceless BONUSES

PRICELESS BONUS #1: You’ll be invited to join and listen in with Bill Glazer on his next FREE Tele-Seminar entitled “How The Most Successful Independent Retailers Actually Use Specific Killer Marketing Tactics”

PRICELESS BONUS #2: A FREE article entitled: “How Outrageous Advertising Turns Ordinary Retail Stores into Super-Profitable Marketing Businesses”

What I'm about to share with you is NOT...

...how most businesses operate. It’s not even close. While everyone else struggles and guesses at what might work… I’m going to show you exactly how the most successful retail establishments in the world actually use specific “killer” marketing tactics to…
My response went from zero to 400% using your clearly-defined, easy to use strategies.  Thanks.”

Mitch Carson
Owner
Agoura Hills, CA

Alvin Atlas

"Although I have employed many of your strategies, I found your article in one of the issues of your newsletter about the Secrets of Telemarketing to be too powerful for words. 

My salespeople used to hate to pick up the phone to call their customers. Now, they follow your step-by-step formula and actually set up appointments!"

Alvin Atlas
Lawrence Reed LTD.
Temple Hills, MD

All while you finally get to skip the frustration and hassles that burn out most retailers and make them start hating life. Since everything I want to show you is already done, waiting only for implementation, your work-load INSTANTLY becomes smaller. Even... fun again!

What’s more, this system of proven marketing tactics works just as amazingly-well in New York City or San Diego as it does in Virginia City, Nevada (population 700) or any other small town. Whether you own one store and wear seven different hats right on up to operating a fifty store chains. Regardless of what’s going on with the economy, too.

That’s right -- there are always potential (and former) customers nearby who just need a little effective “prodding” to spend money with you. You can’t force them, you can’t argue with them, and you can’t beg them to come in.

But you CAN -- once you know the secrets -- get their attention, prime their desire to buy what you offer, and spur them into action.

That’s the crux of it, right there. That’s the kind of “insider” marketing know-how that separates the winners from the losers in retail.

Even better… once you understand the secrets behind this system, your marketing runs on AUTO-PILOT. Most of the writing (and ALL of the hard thinking and planning) -- has already been done for you.

You don’t need to re-invent anything. All the guess-work has been eliminated.

What you have… are detailed, specific tactics, ads and promotions that have already been planned… tested… proven (under every situation you can come up with)… and laid out for you.

All you have to do is follow through. It’s the easiest and simplest marketing you’ll ever use to make huge piles of cash and grow your Retail Business by monster margins, almost immediately.

Bill Newman

"Bill Glazer's Retail Marketing System has really worked for me. It has given me a guide to run my business. It's made me think "marketing" rather than shirts, ties, suits, etc.

I have been in the Menswear business for over 45 years and it has taught me some new ways to run my business pro-actively. Plus, it has revived some of the old and good ways to retail that I somehow forgot to use."

"Most of all, it has made me plan ahead on events and promotions. I am better organized to go into battle with my competition. Probably the best thing it's done for me is to teach me the benefits of tracking results. "

"One regret on the BGS Marketing System - I wish I had met Bill Glazer 25 years earlier. What he could have done for my business!"

Bill Newman
Bill Newman's Mens Shop
Hamilton, Ontario, Canada

How about cost? Does that concern you?

It won’t. There are NO costly ads involved. Only sure-fire, tested and proven advertising strategies that bring in so much business, so fast, that they pay for themselves.

Small investments. Huge pay-offs, almost immediately.

Yes Bill, I want to learn

“How to Simply & Easily Discover the Hidden Wealth Buried in Your Retail Business!”

Send me a copy of your FREE Report that will explain your ENTIRE “No Risk” SYSTEM to me

You’ll ALSO receive two priceless BONUSES

PRICELESS BONUS #1: You’ll be invited to join and listen in with Bill Glazer on his next FREE Tele-Seminar entitled “How The Most Successful Independent Retailers Actually Use Specific Killer Marketing Tactics”

PRICELESS BONUS #2: A FREE article entitled: “How Outrageous Advertising Turns Ordinary Retail Stores into Super-Profitable Marketing Businesses”

Most businesses who use this system actually end up CUTTING their ad and marketing budget. And yet their overall marketing effectiveness just goes through the roof. How? Like this:

John Stern

"We started using Bill's System about 2 years ago. There are so many great ideas that can be adapted to whatever type of business you have. His ideas can be changed to fit the marketing plan of both a very promotional or traditional non-promotional store."

"By using Bill's System, we shifted nonproductive advertising dollars from newspaper to targeted direct mail and 60 second radio spots that we write and deliver ourselves. 

We continually get comments from our customers that they heard us on the radio or received our mailings. And they thank us for the telemarketing message we left on their answering machine, reminding them of a special event."

"We know we have become smarter at marketing since joining and have earned back our investment many times over."

John Stern
Straus Company
Fargo, ND

And more. A LOT more.

Yes Bill, I want to learn

“How to Simply & Easily Discover the Hidden Wealth Buried in Your Retail Business!”

Send me a copy of your FREE Report that will explain your ENTIRE “No Risk” SYSTEM to me

You’ll ALSO receive two priceless BONUSES

PRICELESS BONUS #1: You’ll be invited to join and listen in with Bill Glazer on his next FREE Tele-Seminar entitled “How The Most Successful Independent Retailers Actually Use Specific Killer Marketing Tactics”

PRICELESS BONUS #2: A FREE article entitled: “How Outrageous Advertising Turns Ordinary Retail Stores into Super-Profitable Marketing Businesses”

I’ll show you how to fix ads that are barely pulling (or have died outright), so they become advertising miracles that pull over and over again without rewriting.

I’ll show you how to avoid cold-calling FOREVER -- no one on your staff will ever have to talk to a “stranger” again.

I’ll show you how to at least DOUBLE the results your Yellow Pages ad brings in… using design and copy secrets that almost no one else in your town understands. Your competition won’t know what hit them. (And you’ll never be at the mercy of an YP sales rep again who wants your ad to look like everyone else. You’ll be 100 times more knowledgeable about making these ads work.)

And how to make EVERY month profitable… no matter what the “common wisdom” of your market is. (Check out the comments from fellow retailers in this letter. Owners are stunned to discover they can now make their traditionally slowest months busier than the big holidays.)

I know you’re good at what you do. After all the time you’ve been in business, it seems you SHOULD have already “seen it all.”

But you haven’t.

Hey -- if your marketing is going great, and you don’t have a care in the world about competition, or bad months, or meeting payroll, or making the upcoming holiday sales better than last year… then you don’t need what I’m offering you.

However… if you have even a slight notion that learning the “insider” secrets of super-advanced (yet simple) marketing might finally set your bottom line on fire… then you OWE it to yourself to at least check this out, personally.

You don’t risk a penny.

And -- if you aren’t blown away by what I reveal to you -- I will immediately send you another $100 from my own pocket. Just for the asking.

Here’s what to do now:

Fill out any one of the forms that my webmaster inserted throughout this letter and within a couple of days you’ll receive a copy of my FREE Report titled: “How to Simply & Easily Discover The Hidden Wealth Buried in Your Retail Business.”

In addition, I’ve got TWO great Bonuses waiting for you when you fill out one of the forms located throughout this letter:

“I totally revamped the way I write my ads, thanks to you. The promotion we ran at our downtown store allowed us to do SIX MONTHS of business in two weeks.

David Rubin
Owner
San Antonio, TX

PRICELESS BONUS #1: You’ll be invited to join and listen in with me, personally on my next FREE Tele-Seminar entitled “How The Most Successful Independent Retailers Actually Use Specific Killer Marketing Tactics”

PRICELESS BONUS #2: A FREE article entitled: “How Outrageous Advertising Turns Ordinary Retail Stores into Super-Profitable Marketing Businesses”

There’s no big secret behind this offer. I have the real goods, and I’m offering to share them with you.

All you have to do… is fill out one of the forms throughout this letter.

Dedicated To Increasing Your Sales & profits,
Bill Glazer
Allysin Walter

"I have been using the 2-Step Thank You Prog ram for three months now and I am getting wonderful response. Best of all, my customers' love it and it keeps them coming back again and again. Plus it builds lots of goodwill."

Allyson Walter
The Savvy Shopper
Ames, IA

P.S. Okay… one more item, and then I really am done. I’m exhausted here. But it’s been worth it. This is one of those opportunities that seem to drop from the sky, I know… but it’s the real deal. You haven’t heard about it before, because… even though I’ve helped over two thousand business owners become wildly successful… I still mostly operate “under the radar” of the rest of the industry.

Yes Bill, I want to learn

“How to Simply & Easily Discover the Hidden Wealth Buried in Your Retail Business!”

Send me a copy of your FREE Report that will explain your ENTIRE “No Risk” SYSTEM to me

You’ll ALSO receive two priceless BONUSES

PRICELESS BONUS #1: You’ll be invited to join and listen in with Bill Glazer on his next FREE Tele-Seminar entitled “How The Most Successful Independent Retailers Actually Use Specific Killer Marketing Tactics”

PRICELESS BONUS #2: A FREE article entitled: “How Outrageous Advertising Turns Ordinary Retail Stores into Super-Profitable Marketing Businesses”

“Last Christmas we did a 3-page letter following your strategies and got a 16%-plus return on the mailing. This in a community of less than 4,000 people.”

Keith Bryan
Owner
Wolf Point, MT

That’s the way I like it. I’ll accept the occasional award, recognition, and I enjoy being invited to speak at big events. But fame is not my thing.

Nope. Teaching is what I enjoy. The thrill of working with someone like you, and proving to you that these little-known secrets actually have the power to change your life. Almost overnight.

But the real action is all up to you. All I ask is you fill out one of the forms throughout this letter so I can send you the information about what I’ve got waiting for you.

BGS Marketing is proud member of the National Association of Ethical and Responsible Independent Retailers.